Ghanaian bloggers and content creators are facing a multitude of challenges, as highlighted by a recent article by blogger/content creator and editor of GhKasa.com, Jibriel Suliah Jagbesie.
As a Ghanaian blogger and content creator, I’m passionate about creating content and sharing my voice with the world. However, several challenges make it difficult to thrive in this field.
One major obstacle is the fluctuating exchange rate between the Ghanaian cedi and the US dollar. The government’s inability to stabilize the cedi makes it challenging to pay for essential services like server and domain name hosting, which are often priced in dollars. This significantly impacts our operational costs and hinders our ability to invest in growth.
Furthermore, the high cost of mobile data packages in Ghana is another hurdle. As content creators, we rely heavily on the internet for research, communication, and content distribution. Prohibitively expensive data plans make it difficult to consistently produce and share content, limiting our reach and engagement.
Finally, the increasing popularity of blogging and content creation has exposed a gap in government support for this sector. With more and more people entering the field, there’s a lack of initiatives or resources to equip creators with the skills and opportunities they need to succeed. This lack of support hinders the growth of the content creation industry as a whole, limiting its potential to contribute to the Ghanaian economy.
These challenges paint a complex picture for Ghanaian bloggers and content creators. While we are passionate about our work, overcoming these obstacles requires addressing the currency exchange rate, mobile data costs, and the need for government support. By working together, we can create a more enabling environment for creators to flourish and contribute to Ghana’s digital landscape.